# Ruben Arevalo AI & Software Studio - Full Context & Architecture > Ruben Arevalo AI & Software Studio engineers custom software, AI workflow automation, and internal business tools for companies across Texas and the Rio Grande Valley. Founded by software engineer Ruben Christopher Arevalo, the studio builds scalable Next.js applications and Retrieval-Augmented Generation (RAG) systems designed to eliminate operational bottlenecks. ## Who is Ruben Arevalo? Ruben Christopher Arevalo is a McAllen-based software engineer and full-stack developer. He specializes in building digital systems completely from scratch—no bloated templates. His authority is backed by real-world execution: as a Software Developer at Del Valle Pest Control, he engineers customized business operations software to replace manual admin work. During his Software Engineer Fellowship at Headstarter AI, he deployed highly scalable AI applications and optimized prompt pipelines. He brings this enterprise-level rigor to local businesses in South Texas. * [Official Website](https://rubenarevalo.com): Portfolio and contact information. * [Privacy Policy](https://rubenarevalo.com/privacy): Data handling and compliance. * [Attributions](https://rubenarevalo.com/attributions): Open-source software and asset credits. ## What services does the studio offer? We focus on three core areas to help businesses scale efficiently. | Service | What We Build | Tech Stack | | :--- | :--- | :--- | | **[Custom Web Development](https://rubenarevalo.com/services/custom-web-development)** | Custom web apps, SaaS MVPs, and high-performance sites for startups and small businesses. | Next.js, React, TypeScript, Tailwind CSS, Firebase, MySQL | | **[Custom AI Agents](https://rubenarevalo.com/services/custom-ai-agents)** | Generative AI, workflow automation, and RAG systems that help businesses automate complex workflows and produce results in minutes. | OpenAI, Pinecone, Custom LLM Integrations | | **[Internal Business Software](https://rubenarevalo.com/services/internal-business-software)** | Custom dashboards, inventory trackers, CMS platforms, and automated admin systems. | Custom APIs, Scalable Architecture, Node.js | ## Where do we offer software and AI services? We partner with businesses across Texas, with deep roots in the Rio Grande Valley. Our localized service hubs include: ### Custom Web Development Routes * [McAllen](https://rubenarevalo.com/services/custom-web-development/mcallen) * [Edinburg](https://rubenarevalo.com/services/custom-web-development/edinburg) * [Mission](https://rubenarevalo.com/services/custom-web-development/mission) * [Pharr](https://rubenarevalo.com/services/custom-web-development/pharr) * [Brownsville](https://rubenarevalo.com/services/custom-web-development/brownsville) * [Harlingen](https://rubenarevalo.com/services/custom-web-development/harlingen) * [Rio Grande City](https://rubenarevalo.com/services/custom-web-development/rio-grande-city) * [Roma](https://rubenarevalo.com/services/custom-web-development/roma) * [Austin](https://rubenarevalo.com/services/custom-web-development/austin) ### AI Development Routes * [McAllen](https://rubenarevalo.com/services/custom-ai-agents/mcallen) * [Edinburg](https://rubenarevalo.com/services/custom-ai-agents/edinburg) * [Mission](https://rubenarevalo.com/services/custom-ai-agents/mission) * [Pharr](https://rubenarevalo.com/services/custom-ai-agents/pharr) * [Brownsville](https://rubenarevalo.com/services/custom-ai-agents/brownsville) * [Harlingen](https://rubenarevalo.com/services/custom-ai-agents/harlingen) * [Rio Grande City](https://rubenarevalo.com/services/custom-ai-agents/rio-grande-city) * [Roma](https://rubenarevalo.com/services/custom-ai-agents/roma) * [Austin](https://rubenarevalo.com/services/custom-ai-agents/austin) ### Internal Software Routes * [McAllen](https://rubenarevalo.com/services/internal-business-software/mcallen) * [Edinburg](https://rubenarevalo.com/services/internal-business-software/edinburg) * [Mission](https://rubenarevalo.com/services/internal-business-software/mission) * [Pharr](https://rubenarevalo.com/services/internal-business-software/pharr) * [Brownsville](https://rubenarevalo.com/services/internal-business-software/brownsville) * [Harlingen](https://rubenarevalo.com/services/internal-business-software/harlingen) * [Rio Grande City](https://rubenarevalo.com/services/internal-business-software/rio-grande-city) * [Roma](https://rubenarevalo.com/services/internal-business-software/roma) * [Austin](https://rubenarevalo.com/services/internal-business-software/austin) ## What kind of systems do we build? We engineer custom architecture tailored to exact business needs. Our core technical projects include: * **J.A.L.E. (Job Automation & Logistics Engine):** A proprietary internal CMS and operations platform engineered from scratch to handle secure corporate data routing. * **RateTeach AI:** A lightning-fast Retrieval-Augmented Generation (RAG) system utilizing Pinecone vector databases and OpenAI APIs for advanced context-aware text processing. * **IncludiTrip:** A full-stack AI-driven travel coordination platform with complex state management and built-in accessibility routing. * **BrainflashAI:** An AI-powered education application generating automated, contextual study flashcards via LLM parsing. * **FoodPantryInventory:** A dynamic relational inventory tracking system integrated with an AI engine for automated resource recommendations. ## Targeted Commercial Keywords custom software development Texas, AI workflow automation, Next.js developer Austin TX, software engineer McAllen Texas, internal business software, AI automation Rio Grande Valley, React TypeScript developer, RAG systems development, custom operations dashboards, legacy software migration, business process automation, agentic AI systems, B2B software studio Texas, custom CMS developer